United in Tradition Indy 500® – Hiland Dairy
Products Company The Hiland Hub Coupons Where to Buy Contact Email Signup School Milk

The Tradition That Fuels Champions Winners Drink Milk

Collect the Champions

Five Hiland special edition Milk bottles featuring Indy 500 themed labels with race car drivers, available in 2% Reduced Fat Chocolate Milk, Chocolate Milk, Whole Milk, 2% Reduced Fat Milk, and 2% Reduced Fat Strawberry Milk varieties

Hiland Dairy introduces Special Edition Indy 500® Milk Bottles, featuring the official Indy 500® logo and legendary Victory Lane moments.

Each collectible bottle features a different winning driver. Available for a limited time in select stores now through race day.

Where to Buy

For more than 100 years, the Indianapolis 500® has brought people together around speed, celebration, and heart. One of its most iconic moments happens not with champagne, but with milk — a Victory Lane tradition that honors hard work, perseverance, and the champions who earn their place in racing history.

Hiland Dairy is proud to stand United in Tradition with the Indy 500®, celebrating the farmers, families, and champions who make this moment possible year after year.

Victory Lane Tradition

Indy 500 race winner Álex Palou in a yellow and red racing suit wearing a large floral wreath and red cap, tilting back a glass bottle of milk in Victory Lane against a white background.

Join the victory lane tradition and raise a toast with your favorite special edition milk and this year’s champion.

“Winners Drink Milk” graphic in bold white lettering beside an illustrated milk bottle with condensation droplets and a striped straw, set against a black background with a waving checkered race flag.

Thank you for signing up!

We use cookies to provide a personalized site experience. By continuing to use & browse this site, you agree to our Privacy Policy.

Accept
Hiland Logo